Huddle Furniture

Huddle are furniture specialists, working with schools and businesses to create inspiring work, learning and hospitality spaces. They offer a huge range of contemporary, quality furniture from seating, desks, tables and storage to display and presentation boards.

our brief

As an owner-managed business, Huddle Furniture had played with PPC for several years with varying degrees of success. On introduction, they wanted a more strategic approach and in-depth knowledge and understanding of what could work across all of their digital marketing strategies, to increase e-commerce sales and generate more leads.

what we did

The first step was to audit the current PPC activity and look back historically to see what had been set up, what worked, what didn’t. We were able to identify, show and advise where changes could be made to optimise the spend and improve on the foundations. It was key to get the business owners trust and explaining everything was vital to gain this. We invest time and freely share our knowledge to ensure clients are comfortable and understand what we recommend. On agreement, we took over the management of the account but still retained the direct relationship with the business owner who had previously run the campaigns.

After the PPC audit, we went away to research the best options to provide the needed return on investment in correlation to their objectives.

We created a marketing strategy document and a breakdown calendar of events to enable Huddle Furniture to execute the strategy themselves. Having established a relationship, our knowledge and expertise were appreciated and we are confident to recommend changes as well as being on hand to eliminate any issues that arise. By providing monthly reports we have the statistics to back up our thinking and continue to tweak and amend the campaigns to increase the ROI.

the results

Kelly & the team at ads creative solutions are a key part of our business. With their experience & wide knowledge, they’ve helped us form a strategic plan as well as managing our PPC on an ongoing basis. Knowledgeable, approachable and supportive, the team know the questions to ask to deliver great results.

They’re also a really nice bunch of people who care about their client’s business!

Katie Elmer
Managing Director – Huddle Furniture